How To Craft Brand Stories Through Package Design

 

Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to detail, values and overall customer experience. It can make or break a brand’s connection with its audience.


https://www.forbes.com/councils/forbesbusinesscouncil/2024/06/05/how-to-craft-brand-stories-through-package-design/


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